Typography

We use typography to improve the readability and legibility of our digital content. Bad typography can distract users and may negatively impact our brand.

Our font family

Roboto is the primary font family used across Canada Post’s digital properties. You’ll find it on the website, all digital applications and social media accounts, and advertising campaigns.

Roboto is a sans-serif typeface designed by Christian Robertson. This typeface is characterized by a mechanical skeleton with geometric forms which is complemented by friendly, open curves. Roboto is modern, clean and approachable, which enables a more natural reading experience. It represents the forward-thinking attitude inherent to Canada Post.